F Hush Magazine

One of the hottest days of summer I got a phonecall from a magazine that wanted me to do a beauty- & shoe-shoot.. something I'm not very familiar with, until now!.. We had least than a day to get everything in order for the shoot: story, location, styling, model, and everything else needed.. None of the models that we wanted for the shoot were available in such short notice, but luckily I had the number to a model I'd worked with once before, that was about to move over seas.. and to my great surprise she was actually in town, and free the day after! The lovely and gorgeous Therese F (Elite/Ford). She's such a joy to work with, so easygoing and nice! Couldn't have been better!

So we did the shoot at my favourite outdoor location (just a few steps from my backyard) in the hottest of weather, swetting ourselves away, but with great spirits, lunch under the trees in the shade and lots of laughter!

We got everything together amazingly (we all felt, due to the short time of preparation) but unfortunately the magazine thought that it had a bit too much of a summer-feeling to it and that the shoes were too little at focus.. but as all things seem to solve themselves, another magazine loved the images!

The Summer Issue of F Hush Magazine of 150 pages will soon be out in stores!

Until then, here are some behind the scenes images! And here is a teaser!

Hope you all had a great summer!

xo

The props..

and the makeup and hairstylist working her magic on the beautiful Therese!

Johanna and her great spirit! Just gotta love her!

The gang! Ciao for now!

Photographer Lisa Hasselgren

Makeup and Hair Johanna E. Persson

Model Therese F/Elite/Ford Models

Fröken Underbar

A cold & rainy day we did a shoot for the Swedish band Fröken Underbar! I'm amazed how they all managed to

keep up the great spirit!

New promotional images for the soon to be released album "innan. under. efter." ('before.during.after.') will be in stores soon! The Release party will be the 18th of July at Underbara Bar, Stockholm.

Here's some cold and rainy behind the scenes pictures. :)

Yes, we were filming this time too!.. my dear friend 'Jop' helped with the filming (big thanks as always!!)

so a musicvideo is coming out shortly!..

Me, Ulf Jonsson & singer Sandra Vilppala

The band is preparing for the Live Show & trying to keep up the warmth..

..not every day you get an exclusive Live Show!!

And you who would like to come and listen to Fröken Underbar live, and celebrate their new album (& my images)

come join us the 18th!

Final images at Link

Big thanks to all!!

Photographer Lisa Hasselgren

Second photographer (filming) Johan 'Jop' Pettersson

Photoassistant Jimmy Tang

Beauty shoot of beauties

A while ago I did a beauty shoot with hair and makeup artist Pari Damani,

with two lovely models, two days, two different shoots. The 'Golden Mist'-serie you can see here,

and the other longer editorial 'Color Aquatic' will soon be coming out in M Magazine's next issue! So stay tuned!

Until then, all the best to you all!

Here are some bts-images from the shoot!

Me and Pari discussing which colors should go with which..

and one of the lovely models being starred at.. : )

Pari in front of all of her stuff..

Photographer Lisa Hasselgren

Hair and makeup Pari Damani/Agent Bauer

Models Saga R/MIKAs, Fredrika L/MIKAs

Photoassistant Björn Weidinger

Big thanks to Henry Moshizi and Kalle Gustafsson for lending us their studio!

MTV Goddess of Glamour

Last weekend I did a shoot for MTV and Gillette called 'Goddess of Glamour'.

The model of the day was Ajla Grljevic from Denmark and as her coach was the beautiful model and blogger Christel Winther Petersen. The mission was to do three different fashionshoots, with focus on legs, since it was for Gillette Venus! It was a very tight schedule so a very busy day, but everything went great and we all had a wonderful day! Here are some photos from the shoot!

With us during the day was of course MTV and a filming team, Alexander and Niklas, which film is coming up at MTV shortly, so stay tuned!

Big thanks to the whole team, and especially to Nina at MTV and my two great assistants for the day Lukas and Björn!

xoxo

Busy times

It's been some busy times since last!.. Summer has finally arrived to Stockholm and Sweden and the perfect time for outdoor locations are here! No more freezing locations or indoor studios!..

Meanwhile I've shot some new photos for Judits Second Hand which can be seen in magazines such as BON, new images for Filippa K Second Hand is out now in A Perfect Guide, the band Fröken Underbar chose me to be a part of their new imagemaking and are now releasing their new single and cd in a few weeks, with a musicvideo on its way as well, so until then, check it out!

End Of Sunrise - out in stores

Finally, the fashion story End Of Sunrise is out in stores in the lovely SVA Magazine!

I haven't seen it yet so I'm kind of excited/nervous to see the print!.. Hopefully I'm able to

pick one up@Press Stop, Götgatan, Stockholm this afternoon, while waiting for my own copies to arrive...

The fashion film should be up at SVA in Motion today as well, so check it out!

Or you can see the story with layout on my website!

Photographer Lisa Hasselgren

Stylist Ida Persson

Hair Sofie Brandel/Preston Hair

Makeup Elva Ahlbin

Model Cecilia E/Elite

Second photographer (filming) Soheill Deriss

Photoassistant Björn Weidinger

Some things are worth waiting for..

Unfortunately the date of the publication of the fashion story 'End Of Sunrise' has been delayed twice now!..but the final date is now the 10th of May! When you wait for something good right!..

Since the magazine only comes out twice a year it usually gets sold out immediatly, so if you want one, remember the 10th of May!.. I will be on the look-out at Press Stop at Götgatan, Stockholm : )

It's been a long time of waiting, so meanwhile me & the amazing crew & our closest friends had a pre-release-party to celebrate the finished fashion film, the specially written music by Blackbirch & the beautiful layout! It was really great to catch up with the lovely crew & our friends who's been there to lend a hand, (or a camera!) if needed ; )

Big thanks to all!!

(Ida, Sofie, Elva, Cecilia, Björn, Emma Å, Mattias, Jop, Carita, Emma N, Ylva, Jill, Andy, Ruby, Jakob, Caroline, Felipe & not the least Sosso, my amazing co-producer of the fashion film & editor & post producer, who got stuck at work with deadlines & couldn't celebrate with us..)

Some images from the 'mingle' will be up shortly, maybe even tomorrow, so until then, have a great one & keep your eyes & ears open!

Here's the new single-cover for the song 'Eruption' by Blackbirch which they wrote especially for our fashion film. Amazing work!! / xoxo