söndag 30 maj 2010

MTV Goddess of Glamour

Last weekend I did a shoot for MTV and Gillette called 'Goddess of Glamour'.

The model of the day was Ajla Grljevic from Denmark and as her coach was the beautiful model and blogger Christel Winther Petersen. The mission was to do three different fashionshoots, with focus on legs, since it was for Gillette Venus! It was a very tight schedule so a very busy day, but everything went great and we all had a wonderful day! Here are some photos from the shoot!

With us during the day was of course MTV and a filming team, Alexander and Niklas, which film is coming up at MTV shortly, so stay tuned!

Big thanks to the whole team, and especially to Nina at MTV and my two great assistants for the day Lukas and Björn!

xoxo



Busy times

It's been some busy times since last!.. Summer has finally arrived to Stockholm and Sweden and the perfect time for outdoor locations are here! No more freezing locations or indoor studios!..

Meanwhile I've shot some new photos for Judits Second Hand which can be seen in magazines such as BON, new images for Filippa K Second Hand is out now in A Perfect Guide, the band Fröken Underbar chose me to be a part of their new imagemaking and are now releasing their new single and cd in a few weeks, with a musicvideo on its way as well, so until then, check it out!

måndag 10 maj 2010

End Of Sunrise - out in stores

Finally, the fashion story End Of Sunrise is out in stores in the lovely SVA Magazine!
I haven't seen it yet so I'm kind of excited/nervous to see the print!.. Hopefully I'm able to
pick one up@Press Stop, Götgatan, Stockholm this afternoon, while waiting for my own copies to arrive...

The fashion film should be up at SVA in Motion today as well, so check it out!
Or you can see the story with layout on my website!















Photographer Lisa Hasselgren
Stylist Ida Persson
Hair Sofie Brandel/Preston Hair
Makeup Elva Ahlbin
Model Cecilia E/Elite
Second photographer (filming) Soheill Deriss
Photoassistant Björn Weidinger



tisdag 20 april 2010

Some things are worth waiting for..

Unfortunately the date of the publication of the fashion story 'End Of Sunrise' has been delayed twice now!..but the final date is now the 10th of May! When you wait for something good right!..
Since the magazine only comes out twice a year it usually gets sold out immediatly, so if you want one, remember the 10th of May!.. I will be on the look-out at Press Stop at Götgatan, Stockholm : )

It's been a long time of waiting, so meanwhile me & the amazing crew & our closest friends had a pre-release-party to celebrate the finished fashion film, the specially written music by Blackbirch & the beautiful layout! It was really great to catch up with the lovely crew & our friends who's been there to lend a hand, (or a camera!) if needed ; )

Big thanks to all!!
(Ida, Sofie, Elva, Cecilia, Björn, Emma Å, Mattias, Jop, Carita, Emma N, Ylva, Jill, Andy, Ruby, Jakob, Caroline, Felipe & not the least Sosso, my amazing co-producer of the fashion film & editor & post producer, who got stuck at work with deadlines & couldn't celebrate with us..)

Some images from the 'mingle' will be up shortly, maybe even tomorrow, so until then, have a great one & keep your eyes & ears open!

Here's the new single-cover for the song 'Eruption' by Blackbirch which they wrote especially for our fashion film. Amazing work!! / xoxo



söndag 21 mars 2010

End Of Sunrise - fashion film teaser

Kind of restless waiting for the last pieces to fall in to place for the publication of our last fashion story.. The specially written music & the editing of the fashion film! Can't wait!

But while waiting for our last fashion editorial to be published in April 8th,
a teaser for the related fashion film that we are editing as we speak is up
at SVA in motion! Enjoy, until next time!

tisdag 2 mars 2010

'Beyond Retro' in Fine Taste Magazine



You can see the whole editorial, the presentation and the rest of the artists at

Judits Lucia

Just before Christmas I did a shoot for Judits Second Hand. It was a celebration of their 10th year anniversary and the beautiful (& very tall) Moa stood as model for Lucia.
We did two versions with the ten candles as fingers, as adverts in magazines such as People & Metro..

Here are some BTS images, and the finished result you can see on my website!

Anna, who's usually the stylist, was also fixing the makeup on Moa
but since she's a natural beauty it was easy : )



Mimi and Anna helping Moa with the candles..

Photographer Lisa Hasselgren
Art Director Mimi Billing
Stylist and Makeup Anna Granstrand
Model Moa
Photoassistant Mikaela Wasberg